Here are some thoughts on the trends in recruitment for 2023. In summary, recruitment marketing and technology will play an increasing role in the recruitment process. In the future, companies will use various social media channels more and more to aid recruitment, and LinkedIn is the most common social media platform for recruitment. Other channels, such as Facebook, TikTok, and Instagram, are also becoming more common as recruitment tools. Recruitment bots are programs that help companies find suitable candidates in an automated way. They save time and effort in the recruitment process and will become an increasingly important part of recruitment processes in 2023.
The importance of social media is growing: Social media is one of the most effective channels for direct recruitment. In the future, companies will use social media more and more as an aid to recruitment. LinkedIn is the most common social media platform for recruitment, but other channels such as Facebook and Instagram are also becoming more common.
Recruitment bots are becoming more common: Recruitment bots are programs that help companies find suitable candidates in an automated way. They are effective and save time and effort in the recruitment process. In the future, recruitment bots will become even more common and will become an increasingly important part of recruitment processes.
Video and audio messages are becoming more common: Video and audio messages are also an effective way to get a better understanding of a candidate’s skills and personality in the recruitment process, and their use will become more common in the future. Employee recommendations are one of the most effective ways to find skilled personnel, and companies will invest more in them in recruitment in 2023.
Employee recommendations are more important: Employee recommendations are one of the most effective ways to find skilled personnel. In the future, companies will invest more in employee recommendations and use them as an aid to recruitment.
Recruitment platforms are becoming more common: Recruitment platforms are online services that offer companies tools for recruiting staff. They can include application forms, candidate profiles, and other recruitment-related tools. In the future, recruitment platforms may become even more common and may offer even more extensive services to companies.
AI assistance in recruitment: Artificial intelligence can help in many ways in the recruitment process, such as sorting candidates or asking interview questions. In the future, AI may be an even more important aid in recruitment.
Networking for job seekers: Networking is important for job seekers and can happen through social media channels, for example. In the future, networking for job seekers may become even more important and may happen even more online.
The digitalization of recruitment processes: Recruitment processes can be streamlined by digitizing them. This can be done through automated application forms or video interviews, for example. In the future, the digitalization of recruitment processes may become even more common.
The importance of company branding is increasing: Job seekers value company branding more than ever, and it can affect their decision to apply for a job at a company. As the importance of company branding in recruitment grows, it is increasingly important to extend the campaign time used for building employer image and recruitment marketing. Multichannel marketing will also become more prominent.
Job advertisements are becoming more precise: Job advertisements are an important cornerstone in both recruitment marketing and employer branding. It is worth investing in writing job advertisements!
//Mika
